Investing in local marketing isn’t just an option, it’s a necessity.
Imagine this: a customer in your town searches for a service you offer. But instead of finding your business, they see listings for competitors hundreds of miles away. Worse yet, their search reveals outdated information or no information at all about your company.

This scenario plays out every day for businesses that haven’t embraced localized digital marketing. It’s a $54.1 billion opportunity that many companies are simply missing out on.

Here’s why local marketing matters:

• Customers Search Locally: In today’s digital world, people use search engines and online reviews to find businesses near them. If your business isn’t showing up in those local searches, potential customers are going elsewhere.
• Reviews Build Trust: Positive online reviews can make or break a customer’s decision to choose your business. But ignoring negative reviews hurts your credibility.
• Engagement Drives Sales: Customers expect businesses to respond to their questions and comments on social media and review sites. Ignoring them sends the message that you don’t care about their business.

The Shocking Truth About Local Marketing:

Here’s a wake-up call for businesses:

• The average brand is missing from 75% of local search sources.
• Less than half of businesses respond to online reviews.
• Most customer questions and interactions on social media go unanswered.

Don’t Let Your Competitors Steal Your Customers!

In this competitive landscape, neglecting your local online presence is a recipe for disaster. Here’s how to take charge:

• Claim and Optimize Your Local Listings: Make sure your business information is accurate and consistent across all online directories, especially Google My Business.
• Engage with Your Customers: Respond to reviews, answer questions on social media, and actively participate in online conversations.
• Boost Your Local Visibility: Implement local SEO strategies and consider paid advertising options to increase your ranking in local searches.

Investing in local marketing isn’t just an option, it’s a necessity.

Ready to Get Started?

Lexasens can help you unlock the power of local marketing. We’ll help you create a well-optimized and responsive Google Business Profile and develop an ad strategy to engage with customers online.

Don’t miss out on your share of the $54.1 billion local business expansion opportunity. Get started with Lexasens today!